When I started Curious Work, I looked for a symbol that showed both creativity and adaptability, which are central to what I do. The octopus stood out to me, not only because it’s fascinating, but also because it represents many of the qualities I value in work and life. A Master of Multitasking An octopus moves through the world with eight arms, each able to do something different, but all working together for a single purpose. That’s what I love about marketing: strategy, d